What a review is
When a customer leaves a review on one of your products, it usually includes:- A star rating — a score from 1 to 5 stars.
- A comment — their written feedback in their own words.
- The reviewer’s name and the date they left it.
- The product the review is about.
The Reviews list
Open Store → Reviews to see every review in one place, newest first. Each row shows the product, the star rating, the reviewer, the comment, and the date. From here you can:- Read the full comment and see which product it’s about.
- Filter to find reviews that are waiting for you — for example showing only the ones still pending.
- Search for reviews that mention a word or a product.
- Act on a review — approve it, reply to it, mark it as spam, or remove it.
- Select several reviews and act on them all at once.
Review status
Every review has a status that controls whether shoppers can see it on your Store.Moderate a review
Moderating means deciding what happens to each review. Here’s the everyday flow.Open Reviews
Read the review
Approve genuine reviews
Reply when it helps
Remove spam or abuse
Reply to a review
A short, polite reply is one of the most useful things you can do with a review — it’s public, so future shoppers read it too.Open the review and choose reply
Write your response
Publish the reply
How reviews appear on your products
Once a review is approved, it shows on that product’s page on your live site. Shoppers typically see:- The product’s average star rating, often near the title or price.
- The number of reviews the product has.
- The individual reviews — each with its stars, comment, reviewer name, and date — usually in a reviews section further down the page.
- Your replies, shown beneath the reviews you’ve answered.
Encourage more reviews
More genuine reviews mean more trust and more sales. You can’t write reviews for customers, but you can make it easy and inviting for them to leave one.Ask after the order arrives
Ask after the order arrives
Make it quick and easy
Make it quick and easy
Deliver a review-worthy experience
Deliver a review-worthy experience
Never buy or fake reviews
Never buy or fake reviews
Common questions
Why isn't a new review showing on my product?
Why isn't a new review showing on my product?
Can I edit or delete a review a customer wrote?
Can I edit or delete a review a customer wrote?
A competitor or troll left a fake review. What do I do?
A competitor or troll left a fake review. What do I do?
What is a verified buyer?
What is a verified buyer?
How is the star rating on a product calculated?
How is the star rating on a product calculated?
Can I turn reviews off for a product?
Can I turn reviews off for a product?